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Are you strategically navigating multi-academy trust (MAT) branding? Join this focused, 45-minute masterclass to discover how to maintain a strong, cohesive trust brand while empowering your individual schools to market themselves effectively and make a real local impact.
MAT communications leaders face a critical challenge: achieving a unified, cohesive brand at scale while ensuring individual schools have the freedom to showcase their unique identity and market effectively at a local level. If you're grappling with central control, school-level impact, or overall consistency, this masterclass is designed for you.
This session will provide strategic insights and demonstrate practical tools that empower your trust to uphold consistent branding and governance while giving your schools the marketing agility and freedom they need to drive local engagement.
This masterclass is essential for:
MAT Communications and Marketing Leads
Trust CEOs
Strategic leaders responsible for trust-wide communications and operations
In just 45 minutes, you will gain:
Best Practices for Strategic Brand Cohesion: Learn an expert framework for balancing central brand consistency with essential school-level personality and impact.
A Clear Strategic Road Map: See examples of trusts that are successfully achieving optimal multi-school branding without sacrificing local relevance.
How to Avoid Strategic Pitfalls: Understand the common mistakes trusts make when implementing brand strategy and how to proactively avoid them.
A live demonstration showing how Edupic Create uses templates, asset libraries, and intelligent guardrails to protect your brand integrity while significantly simplifying and speeding up content creation for all schools.
Real-World Strategic Efficiency: See a scenario where your central team sets up a strategic campaign, and individual schools can quickly customise and publish compliant, impactful content in minutes.
Ready to master your trust's marketing strategy?
Learn how to achieve a powerful, unified brand across your network while empowering every school to make a significant local impact.
